Minecraft x Kellogg's (2023)
Kellogg's partnered with Minecraft once again in 2023 and featured said promo on various Kellogg's products. By uploading a picture of a receipt with proof of purchase of one of these participating products to the promotional website, participants are given a couple options. They can earn 350 Minecoins per item purchased, with a limit of three per account. Alternately, they can upload an image of a playground designed in-game for a chance for it to be made into a real playground. The full list of Terms and Conditions for the playground can be found here and for the Minecoins here.
While there were a number of Kellogg's products participating in this promotion, near were all identical in design; the normal product's box would have a unique green banner about the info at the top, with some having a few pieces of Minecraft art on the fronts or sides. The backsides all featured pretty identical promotion art and info. The biggest exception to this would be the Eggo waffles.
Like last year, Kellogg's redesigned the boxes so the waffles pictured on the box are no longer photographs, but recreations in an 8-bit style. Every flavor has its own unique art. In addition, it is not repeated art that was used in the last promo, but completely redesigned with the same concept. Due to this, down below, a few products will be pictured as examples of the promotion, but due to the uniqueness of the waffles, we will try to add a picture for each flavor.